We are two first-year Batxillerat students from Escola Virolai who have spent a week on a work placement at acrōnim. We are starting to think about where we want to take our professional path, and this placement has helped us learn about the sector we would like to work in one day. Our goal was not only to broaden our knowledge with this experience of the world of work, but also to enjoy it and show our full potential.
What have we learned about the agency?
Before starting our placement at acrōnim, we did not know much about what marketing agencies do. That is why, before coming, we had a look at the website to get a rough idea of what this agency was about. We have seen how they redesign company websites and get them to the top of Google search results to gain more reach and clients. We were surprised by how each team member has their own speciality and carries out their specific tasks, without ever losing sight of teamwork. On top of that, the good working atmosphere in the office helped us feel more comfortable during the placement and get on with our tasks easily.
What did we experience during the placement?
Over the week, we saw every part of the agency. To begin with, we sat in on a meeting to organise and share all the tasks each team member has to carry out. They go through each client's website together to decide and agree on changes depending on the needs and requirements of each company. We also went to see how they work at Videolab, a place where they convert old videos into a newer format so they can be broadcast on television today or used for personal purposes. It is an acrōnim partner that provides audiovisual support on various projects. It was really interesting, as we knew nothing about this side of audiovisual work and were able to see all the work that goes on behind the scenes and all the incredible equipment they use. In the final days we made a video showing the workspace. Then, with the tools available to us, we edited it and handed it over so they could post it on their social media.
Jana Casals and Iset Tous, first-year Batxillerat students at Escola Virolai
If you want to find out more about the projects we carry out at the agency, visit our blog.
