A work placement is a training project that serves as a professional introduction to your field of study and lets you apply the knowledge gained during your education.
Last March I began my placement at acrōnim, joining the graphic design team. The agency caught my attention for its combination of graphic design and marketing, as well as the kind of projects it works on. Specifically, in the field of design, I was drawn to its approach to the process and the style of the projects shown on its website.
During this time, the placement has allowed me to apply the knowledge I gained at university, as well as my command of software and tools for developing projects, in addition to discovering new ones. I have also been able to learn what the production process in design is like, which has let me see how it is applied to real cases and understand my role within it.
The company's internal organisation
On the other hand, I have been able to discover all those professional skills that a university degree does not cover. For example, the company's internal organisation, or how the kinds of projects we worked on throughout the degree are applied in practice.
I have also been able to observe the different roles that exist within the agency and what each one does, and become aware that, for the whole to work, every one of them is fundamental and necessary.
The professional world is different from how I imagined it. There are several important factors that influence how a company runs.
Building and defending arguments and having good problem-solving skills are important, and I have learned how projects are managed, how tasks are shared out and the importance of communication between colleagues.

Teamwork
What's more, teamwork is a key factor in contributing to a common goal and in combining everyone's abilities to move projects forward.
I have also been able to observe another aspect of the professional sector that was unknown to me: dealing with clients. You have to establish a relationship of constant communication with them, in order to understand their requests, objectives and needs and be able to meet them as rigorously as possible.
These are the issues I have faced during my placement. Beyond that, I have realised that the good working atmosphere in the office, the teamwork and the constant communication with colleagues have made carrying out tasks much easier and meant there was never a problem at any point.
Fitting into the day-to-day
In this sense, my assessment of this experience is very positive. I think I was lucky to find this place, because as it is a small agency with few staff, there is a very good relationship between them and a very good working atmosphere. For that reason, I have felt very comfortable all this time and have been able to learn a great deal.
Being a small agency has also allowed me to get more deeply involved in the whole working process. I was allowed to take part in team meetings and in this way I have been able to see how the internal organisation works, what topics are discussed and how tasks are shared out within the team.
As for my specific role, I worked alongside Yolanda, who manages all the graphic design side of the agency and who made my arrival very easy and trusted me from the start to carry out tasks of real relevance within all the projects they have. The organisation and distribution of tasks worked very well and communication was very easy and fluid.
The kind of projects I was given were very well suited to my abilities, skills and the time available. I had a lot of creative freedom within the limits set by the client, but I think that with the tasks I carried out I was able to demonstrate my abilities, I felt the projects bore fruit and, above all, I was comfortable and enjoyed doing them.
CARLA SERRAT
At the agency we greatly value bringing in young talent who pass on their energy, their eagerness to learn and a new way of tackling the different situations of everyday life.
If you would like to know more about all the projects we carry out, click the button below.


